AI Insights · Timothy · April 2022
Top 5 Celebrity Games on Android in Europe Q1 2022
Analyzing the performance of the top 5 celebrity games on the Android platform in Europe during Q1 2022, with data on downloads, revenue, and active users.
In the first quarter of 2022, the top 5 celebrity games on Android in Europe showcased varying performance trends in terms of weekly downloads, revenue, and active users. This analysis is based on data from Sensor Tower, providing insights into the popularity and financial success of these applications.
Kim Kardashian: Hollywood, published by Glu, maintained a consistent revenue stream throughout Q1 2022. The game saw a peak weekly revenue of approximately $14.3K in late December, with fluctuations leading to $13.2K by the end of March. Weekly downloads showed a notable increase, starting at around 1.5K in late December and reaching a peak of 4K in the third week of March. Active users also demonstrated growth, rising from 6.7K at the beginning of the quarter to nearly 8.4K by the end of March.
BTS WORLD, from Netmarble, experienced a steady decline in weekly revenue, starting from about $9.1K in late December and dropping to around $6.4K by the end of March. Downloads fluctuated but generally increased, peaking at 5.9K in early March. Active users saw a slight downturn, beginning at 44K and ending the quarter at approximately 38.6K.
Lamar - Idle Vlogger, by CrazyLabs LTD, showed a more volatile revenue trend, starting with $2.4K in late December and decreasing to about $1.1K by the end of March. The game saw a high number of downloads, peaking at 115K in late January and gradually declining to 33.8K by the end of March. Active users mirrored this trend, starting at 172K and falling to around 129K by the quarter's end.
Revue Starlight Re LIVE, from Ateam Entertainment Inc., had a relatively modest performance. Revenue fluctuated, with a peak of $1.7K in late February and ending at about $1.1K in late March. Downloads were minimal, with a notable peak of 991 in early March, while active users decreased from 565 to 217 throughout the quarter.
PewDiePie's Tuber Simulator, by Outerminds Inc., maintained a steady revenue stream, starting at $1.4K in late December and ending the quarter at around $907. Downloads showed an upward trend, peaking at 9.3K in late February. Active users increased from 25.7K at the quarter's start to 31.2K in early March, before slightly declining to 27.9K by the end of March.
The data provided by Sensor Tower offers a comprehensive look at the performance dynamics of these top celebrity games in Europe. For more detailed insights, visit Sensor Tower.